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Best football betting sites UK for November 2023

Football is one of the most popular sports for people in the UK to bet on. In this article, I will share my favourite football betting sites as well as where to get the best odds and betting offers.

Best football betting sites in the UK

In the below list, I’ve rounded up the top UK sites for football betting.

Top football betting sites in the UK

  1. BetUK
  2. Spreadex
  3. talkSPORT BET
  4. Sky Bet
  5. BetVictor
  6. Paddy Power
  7. PriveWIN
  8. Betzone
  9. Betfair
  10. BoyleSports
  11. Coral
  12. William Hill
  13. bet365
  14. Ladbrokes
  15. Parimatch
  16. Betgoodwin

A closer look at the best football betting sites

Spreadex

Founded in the UK in 1999, Spreadex functions as a sportsbook and trading platform. This bookie has a wide variety of sports markets you can bet on, using a branded spread-betting and bet builder. It also offers an excellent mobile phone betting experience.

Pros

  • Availability of an award-winning service: Spread betting.
  • Interactive mobile phone betting.
  • Bet builder available

Cons

  • Doesn’t accept PayPal payments.
  • It can be challenging for beginners.

Spreadex sign up

Bet £10 get £40

18+ only | Place a qualifying £10 fixed odds bet at odds of 1/2 or greater. Qualifying bet cannot be placed in-play or cashed out early. get a £10 free fixed odds bet, a £5 free Total Goals football spread bet, a £5 racing Winning Favourites spread bet and a £1 racing Race Index spread bet. Free bets expire in 28 days if unused. T&Cs apply*

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bet365

One of the best-rated betting websites in the UK and worldwide, bet365 has been at the heart of the sporting world for years, especially in football, sponsoring multiple Premier League football teams and dozens of sporting events.

Pros

  • Highly functional mobile app.
  • Matches live stream on the website and mobile app.
  • Generous welcome bonus with lots of other promos and bonuses.
  • Possibility to create a bet builder on the same match.

Cons

  • Lack of bonuses for existing players.
  • No mobile-app-specific bonuses.

BetUK

A very prominent UK sportsbook with a wide variety of sports markets, football leagues, and betting options. BetUK optimises in-game betting with various betting types, lines, and selections for many available events.

Pros

  • Generous welcome bonus.
  • Significant coverage of matches and football events.
  • Availability of mobile app.

Cons

  • Lack of offers for existing customers.
  • Limited access to live streaming.

BetUK Premier League offer

50% profit boost on acca bets

Welcome Offer: New customers, Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 free bets: 1 x £10 Horse racing, 1 x £10 Free Bet Builder and 1 x £10 Football. Stake not returned. T&Cs Apply. Acca Club: T&Cs Apply. Promo runs Mon 09:00 to Sun 23:59. Opt-in required. 50% profit boost on 7+ ACCA selections. Max stake £20. Max winnings £1,000. Up to 5 boosts per customer per week. Exclusions apply. 18+ BeGambleAware.org.

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Parimatch

Recently entered the UK football betting space with more than 25 sport betting markets and sponsoring multiple football teams in the UK and worldwide. Parimatch also offers several betting options, such as boosted odds and cash-out options.

Pros

  • Asian handicap betting option
  • Massive selection of betting markets
  • Excellent bet builder tool
  • Boosted odds

Cons

  • Limited live streaming option.

Betway

A highly-rated bookie in football betting and other sports betting like WWE and live shows. Betway is a shirt sponsor for Premier League side West Ham and offers a lot of bonuses and real money awards for its players, with high winning lines and odds. 

Pros

  • Boosted odds
  • Bet builder tool
  • Minimum deposit as low as £5

Cons

  • Not a very user-friendly mobile phone app experience

Betway welcome bonus

GET £30 in Free Bets + 50 Bonus Spins

18+ | New UK customers only. Min Deposit: £5. Maximum Free Bet: £30. First, bet on a Football or Horse Racing multiple with 3+ selections. Overall odds: 3.00 (2/1) or higher. Free Bets are available upon settlement of the qualifying bet. This offer is valid for 7 days from your new account being registered. 50 Bonus Spins credited on placement of qualifying Acca bet.50x bonus wagering applies as do weighting requirements, bonus Spins are only available on selected games and expire 7 days after being awarded. Debit card deposits only. T&Cs apply

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William Hill

A prominent gambling site that includes casino, gaming, and sportsbook within various markets, William Hill has very good bonuses, free offers, welcome bonuses, and spins. This sports bookie also has a mobile app that’s easy to use, including all sports available on the PC website.

Pros

  • Generous welcome bonus
  • Boosted odds
  • Slick mobile phone experience

Cons

  • Limited access to matches live streaming

William Hill sign up

Bet £10 get £30

18+ New customers using Promo code H30 only, Min £10/€10 stake, min odds 1/2, free bets paid as 2 x £15/€15, free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions apply.  T&Cs apply.

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Tote

Tote is one of the most well-known names in the British horse racing betting industry and was run by the Racecourse Betting Control Board. The company swapped hands to Betfred and is now owned by the UK Tote Group who have expanded Tote’s offering into football much to the delight of punters. 

Pros

  • Existing customer offers
  • Solid welcome bonus
  • No sneaky terms
  • Tote-style football bets

Cons

  • Not a great selection of sports
  • Racing focused

Tote sign up

bet £10 get £30 in Free Bets

18+ only| New customers, online only. Place your first bet on racing pools for a minimum of £/€10 and win or lose you will receive £/€30 Tote Credit redeemable on ‘Tote exotics*’ only. Tote Credit cannot be withdrawn, exchanged, or substituted and expires after 7 days. The qualifying bet is the first racing pool bet added to the bet slip. Ten to Follow, virtual (including Fantasy) and football bets do not qualify. *Exotics exclude Tote Win/Place/Ten to Follow/virtual (including Fantasy). UK & ROI customers only. 18+. Full T&Cs apply

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talkSPORT BET

talkSPORT BET is a welcome addition to the sports betting market in the UK. Created off the back of one the most popular sports radio stations, so it's clear talkSport know sports. At TalkSport Bet bettors can find great odds on football, as well as quick withdrawals.

Pros

  • Enhanced odds
  • In-play bets
  • Quick withdrawals

Cons

  • Not a great selection of sports

talkSPORT BET sign up

Get up to £40 in football free bets

18+ New customers only. Opt in, bet up to £40 (min. £20) on any football market at odds of 2.00+, in 7 days. Get up to £40 in free bets on selected markets. Bonuses expire in 7 days. Card payments only. Click for T&Cs. begambleaware.org | Please gamble responsibly.

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Unibet

A very easy-to-use betting site with an extensive selection of football events in the UK and worldwide leagues, including South American football and events. Unibet offers its users several payment methods for deposits and withdrawals and offers free bet tokens on several real money promotions. 

Pros

  • User-friendly website and mobile app for Android and iOS
  • Available live streaming for major events
  • Daily boosted odds

Cons

  • Limited cash-out options
  • Inadequate customer support service

Unibet sign up

Up to £40 money back + £10 casino bonus

New customers only. 18+, BeGambleAware.org. Min deposit £10. Money back as bonus. Wagering requirements: Sportsbook 3x at min. odds of 1.40 (2/5), Casino 50x. Only one bonus can be used at a time, Sportsbook bonus must be wagered before using the Casino, unless the bonus has been forfeited. Bonus will expire after 7 days of opt-in. Full T&Cs apply.

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Paddy Power

When it comes to sports betting there's no bookie that packs a punch like Paddy Power. They are most known for their exciting marketing campaigns, however when it comes to football livestreaming, betting markets, and ease of use Paddy Power come out on top.

Pros

  • Broad livesteaming options available
  • Bet builder
  • Fast payouts

Cons

  • Small casino section

Paddy Power

Get £45 in free bets

New customer offer. Place a £10 Sportsbook bet on any Goodwood Festival race at min. odds 1/2 (1.5) — get £45 in free bets. SMS verification required. Free bets awarded on qualifying bet settlement and can be used on any Horse racing market. Only deposits via Cards will qualify (Apple Pay deposits excluded). T&Cs apply.

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How I ranked the best football bookies

when reviewing popular UK bookies I considered several measures and reviews to compile the best football betting sites in the UK. After several analyses and experiments on these sites, I ranked the top sites according to our criteria:

  • The range of football games and leagues that are available on online betting websites. Some bookies focus on the major leagues only. However, the best UK bookies include all the professional football leagues, semi-pro leagues, to the lowest-ranked leagues to give the bettors a wide range of selections. 
  • The betting odds of each event and how dynamic they change. The betting odds are the key to attracting UK gamblers because they define how much a player will gain upon their wagers. Therefore, it’s essential to have quality betting odds.
  • The betting options available at each match and the possibility of having a bet builder. Besides choosing single and multi bets, the listed UK sportsbooks include additional betting types like over/under, parlays, accumulator, and others.
  • Live betting options. Lots of bettors enjoy the excitement of live betting as the match flows, which makes the players attached to their phones and glued to the match screen, waiting for the final whistle to check if they won as well.
  • The possibility to cash out during the event, where players prefer to withdraw their wagers before the final whistle and take partial cashout at a percent defined by the betting site. If cash out is important to you, we have reviewed all of the best cash out betting sites.
  • Mobile betting apps. There’s an increasing number of football fans who place their bets on the go, making it easier for them to gamble on different matches without waiting to get home on their PC. Fortunately for them, we have rated the best betting apps available today.
  • The customer service and other players’ reviews of the website, and how fast you can get help around in the website using email, live chat, and phone number. We also made sure to choose sites with an easy registration process for their new members.
  • Deposit and withdrawal options. Having a range of payment methods is important for many bettors. Betting sites that accept PayPal are particularly popular with UK punters. The minimum deposit is also important to some users and we have put together a list of the best £5 minimum deposit bookies especially for these people.
  • Finally, the last criterion we considered is the availability and diversity of bonuses. Many players choose a specific football betting site in the UK based on the bonus offered to bettors, such as the welcome bonus, as these promos can multiply their gains. When looking at bonuses, we also made sure to check out the wagering requirements for each bonus. Betting offers for existing customers is also a key consideration.

🍀Irish? Find our list of the best Irish football betting sites🍀

Football betting in the UK. BeGambleAware.org - Please play responsibly
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Football betting in the UK. BeGambleAware.org - Please play responsiblyCredit: Football betting in the UK. BeGambleAware.org - Please play responsibly

Facts about football betting in the UK

  • People who follow a football team are more likely to bet than those who don't follow any team
  • Football betting accounts for 40% of all sports betting in the UK
  • The most popular football betting offer for UK punters is bet £10 and get £30
  • Football betting winnings are tax-free
  • The Premier League is the most bet-on football league in the world even outranking the World Cup

What are the most popular football leagues to bet on?

Here is the list of the top football leagues and tournaments for betting in the UK:

UEFA Champions League

  • Country: European nations
  • Total Teams: 32
  • Season: August until May

English Premier League (EPL)

  • Country: England
  • Total Teams: 20
  • Season: August until May

UEFA Europa League

  • Country: European nations
  • Total Teams: 32
  • Season: September until May

English Championship 

  • Country: England
  • Total Teams: 24
  • Season: August until May

Serie A

  • Country: Italy
  • Total Teams: 20
  • Season: August until May

Ligue 1 

  • Country: France
  • Total Teams: 20
  • Season: August until May

La Liga

  • Country: Spain
  • Total Teams: 20
  • Season: August until May

Bundesliga

  • Country: Germany
  • Total Teams: 18
  • Season: August until May

League One

  • Country: England
  • Total Teams: 24
  • Season: August until May

League Two

  • Country: England
  • Total Teams: 24
  • Season: August until May

Scottish Premiership

  • Country: Scotland
  • Total Teams: 12
  • Season: August until May

Scottish Championship

  • Country: Scotland
  • Total Teams: 10
  • Season: July until May

Scottish League 1

  • Country: Scotland
  • Total Teams: 10
  • Season: August until May

FA Cup

  • Country: England
  • Total Teams: 737
  • Season: August until May

WC Qualifiers

  • Country: Worldwide
  • Total Teams: 210
  • Season: Summer Every 4 Years

EURO

  • Country: European nations
  • Total Teams: 24 (As of 2020)
  • Season: Summer every 4 years

🏏Cricket fan? Find the best cricket betting sites🏏

Facts about Football Betting in the UK

  1. The top 5 football betting sites in the UK are Bet365, William Hill, Ladbrokes, Coral and Paddy Power, which account for over 80% of the total market share.
  2. Football betting makes up over a third (37%) of all sports betting in the UK.
  3. According to the UK Gambling Commission, the total gross gambling yield of the UK’s football betting industry was £5.3 billion in 2019.

William Hill sign up

Bet £10 get £30

18+ New customers using Promo code H30 only, Min £10/€10 stake, min odds 1/2, free bets paid as 2 x £15/€15, free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions apply.  T&Cs apply.

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What are the most popular football betting markets?

There are multiple football betting options for punters. Let's go over some of the most popular ones:

Result: This is the most common type of bet to place. This is a bet on the winner of the game, with three options being available - home, away, or draw. 

Goalscorer markets: Goalscorer markets focus on who you think will be the one who scores in a game. The most common type of goalscorer markets is a first goalscorer and anytime goalscorer. 

Both teams to score: Both teams to score, often abbreviated to BTTS, is a simple yes or no bet on whether you believe both teams will find the net in a match.

Over/Under: Over/under markets are bets where you bet on a certain outcome being over or under a certain number. The most common over/under bet is for goals, though, you can also find them for cards, shots on target, and some other in-game stats. 

Handicap: A handicap bet is when you place a team at a hypothetical disadvantage. For example, you may bet on Man City to beat Wolves but give City a -2 handicap. In this instance, Man City would need to beat Wolves by three goals for you to win your bet. 

Proposition markets: There is an increasing number of proposition (prop) markets for punters to bet on. These are often based on smaller incidents in the game such as a player getting carded or having a shot.  

Accas (Accumulators): Accumulators, or accas as they are affectionately known, are one of the most popular types of bets that players can place. These are bets that involve four or more selections, where all selections must come in for the bet to win. These often offer big payouts and are extremely attractive for that reason. 

A qualifying deposit is a great way to get started with sports betting, as it allows you to take advantage of any special promotions or bonuses that may be available, and it also gives you the opportunity to place a money bet on your favourite sporting event with a minimum amount of risk.

How do accumulator bets work?

A football accumulator bet, otherwise known as an acca, is a type of bet which combines multiple bets, of four or more, into a single bet. Accas are high-risk bets but can offer huge returns if successful as all selections need to come in.

Example

In a football accumulator, a bettor makes a selection of four or more match outcomes: say Manchester United, Liverpool, Manchester City, and Juventus to win over a weekend, and all of those are combined into one single bet. If all of the teams win it will be much more profitable than placing 4 single bets. However, if even just one team loses the bet will be settled as a loser.

Get the best acca insurance offers

How to choose a bookmaker and sign up:

  • Do your research. Check reviews from both customers and experts to determine whether a bookie is right for you. 
  • Head over to your selected bookie and find the ‘sign-up’ or ‘register’ option. 
  • Follow the sign-up instructions. You will need to fill in a form about your personal details and verify them. 
  • Remember to take advantage of any available sign-up bonuses. 
  • Find your chosen sport and market and place your bet. 

Get the best acca insurance offers

How to choose a football betting bookie and sign up

  • Read some reviews: don’t just sign up with the first bookie that pops up on your screen!
  • Pick a bookie 
  • Check out any betting offers for new customers and make sure to read the wagering requirements for each bonus
  • Look at the betting markets available
  • If you’re happy with what’s on offer then hit the ‘sign up' or ‘register’ button
  • Once you've signed up, pick your football market and make a bet

bet365 PROMO CODE

Sign up at bet365 with our bonus code TSPORT and get £30 in Free Bets

Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. The bonus code TSPORT can be used during registration, but does not change the offer amount in any way. Time limits and T&Cs apply.

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What is the best football betting site? 

The answer to this really depends on what you want. bet365 is one of the best all–round betting sites due to its range of markets and betting functions, while William Hill is one of the best sites for user experience and features like it's ‘Made for You’ promotion. If you want to know more about William Hill, you can read our short review if you scroll up. Each of the bookies we have listed above has its own selling points, so it really does come down to what you are looking for. 

What are the most popular UK betting sites?

With so many sports to bet on the UK sports betting market is highly attractive to operators. However, not every brand has won over the hearts and wallets of British bettors. Here is a list of the most popular betting sites in the UK.bet365

Is bet365 the best betting site? 

bet365 is one of the best betting sites with the best football odds available to players in the UK. Whether it is the best or not will come down to personal preference and what you are looking for from a bookie. The range of markets at bet365 is fairly unrivaled, and it has some of the best specials and features on the market. If, for example, you prefer more gamified betting content, then a household name like Betway may appeal more, but bet365 definitely ranks among the best. Both Betway and bet365 have excellent reputations and offer various sports bet promotions, so you really can't go wrong with these sports bookmakers.

How easy is it to deposit and withdraw money from the best football betting sites?

Depositing and withdrawing money from the best football betting sites is generally very easy. Most UK betting sites accept debit cards like Visa, PayPal, e-wallets like Skrill, Neteller, prepaid cards, and bank transfers.

In order to make a deposit you simply select the payment method you would like to use, enter the amount you would like to deposit, and then confirm the transaction.

When it comes to bonuses, bear in mind that each welcome offer will have a minimum deposit requirement in addition to wagering requirements. Check whether the website has any payment restrictions and whether it supports the payment method of your choice. For example, some websites will only let you pay with a debit card so make sure you have all the right information before choosing your operator. 

Which bookmaker has the best odds for betting on football? 

This will depend on the market you are looking for. bet365 tends to offer the best odds on prop markets, and it also has one of the biggest selections of these around. When it comes to matching odds, it is tricky to narrow down, with all of the sites we have listed offering competitive odds. We recommend comparing odds before you commit to a bet, with some bookies, such as Unibet, often offering enhanced odds on specific matches.

🏉If you're a fan of rugby, take a look at our best rugby bookies🏉

What are some new football betting sites?

My top 5 tips for betting on football

  1. Do your research: We can not stress the importance of research enough. Placing a bet on a game you have no idea about is a very bad idea, and is one that is going to result in you losing money. Making the correct game predictions isn't easy. Taking the time to research the games you are betting on will reap rewards in the long run. Getting into the habit of checking stats, following football odds with various bookies, and watching games will increase your chances of landing big wins. 
  2. Make sure you understand betting markets: As well as having a sound knowledge of the game you are betting on, you will also want to make sure you understand what each bet means. There is nothing more frustrating than thinking you’ve won a bet, only to find out that you hadn’t bet on what you initially thought. As a rule, if you don’t understand what something means, don’t bet on it. 
  3. Keep track of your bets: There are two reasons you should do this - the first, and most important, is that it will help you monitor your online gambling habits. If you feel as though you are losing control, you can reach out to one of the many responsible gambling tools available. Secondly, it will help you monitor what kinds of bets have worked for you, and which ones haven’t. This allows you to gamble more responsibly and improve your chances of a win. 
  4. Take advantage of bonuses: With so many bookies offering football markets these days, there is no need for you to stick with one that doesn’t reward your loyalty. There are plenty of bookies with bonuses for both new and existing customers, including the ones we have listed above. These promotions can be a great way of boosting your bankroll and saving yourself a bit of cash. Most bookies will offer a conveyor belt of updating promotions, ensuring that there are always new ones to enjoy. 
  5. Don’t bet with your gut: The idea of certain players or teams being due a win, or that certain teams and players are cursed in certain stadiums are the kind of things football fans love to get superstitious about. It’s all part of the game, and while you may believe in certain superstitions or gut feelings, you should never bet on them. When it comes to betting, stick with your research and cold, hard stats. Keep your superstitions for chatter down the pub.

Final thoughts on football betting sites

Just as no two football matches are the same, no two football betting sites are the same. We would always advise bettors to shop around in order to find the best bookie for them to place their bets. After all, sports betting markets are varied so make sure to vet everyone carefully before you make a list of your favourite picks. Also, keep an eagle eye out for any interesting Free Bet offers for new customers (especially no deposit free bets) as these are a great way to test out if a football betting site is for you or not.

Commercial content notice: Taking one of the bookmaker offers featured in this article may result in a payment talkSPORT. 18+. T&Cs apply. Begambleaware.org

Remember to gamble responsibly

A responsible gambler is someone who:

  • Establishes time and monetary limits before playing
  • Only gambles with money they can afford to lose
  • Never chase their losses
  • Doesn’t gamble if they’re upset, angry or depressed
  • Gamcare – www.gamcare.org.uk
  • Gamble Aware – www.begambleaware.org

For help with a gambling problem, call the National Gambling Helpline on 0808 8020 133 or go to www.gamstop.co.uk to be excluded from all UK-regulated gambling websites.

About the author

Greg Lea

Greg Lea is a freelance football writer from London. He predominantly covers the Premier League and has had work published by the Guardian, FourFourTwo, ESPN and others.

Follow Greg on Twitter @GregLeaFootball